Introducing Ad Blocker for Firefox on iOS(blog.mozilla.org)
571 points by HieronymusBosch 9 days ago | 185 comments
tl;dr: Firefox on iOS now includes a built-in Ad Blocker, off by default, that uses Apple's WebKit Content Blocker API and the EasyList filter to block third-party ads and trackers. It won't block first-party ads, search result ads, or Firefox's own sponsored shortcuts, and can be enabled via Settings > Browsing > Ad Blocker. Mozilla built it directly into the browser because iOS doesn't support extensions the way Desktop and Android do.
HN Discussion:
  • Search engine ads should also be blocked since they often contain scams
  • Frustration with slow rollout making the feature unavailable despite announcement
  • ~Mozilla avoids blocking YouTube/search ads due to Google revenue dependence, which is understandable
  • Ad blocking should be default and standard across all Firefox platforms
  • Mozilla is too late with a minimal ad-blocker compared to existing iOS alternatives